What should you score a YouTube ads agency on?
| Criterion | What to ask any agency | Peak Presence |
|---|---|---|
| Ad account ownership | Whose ad account do the campaigns run in? | Your own ad account; audience data, creative and pixel history stay with you. |
| Market exclusivity | Will they run campaigns for a competing agent in your market? | One agent per market. |
| Lead follow-up | Who calls the lead, and how fast? | North American ISAs call within a minute, seven days a week when a homeowner stalls, plus 90 days of text, email and calls. |
| Guarantee | Is it tied to signed listings, in writing? | A number of signed listings agreed in writing before launch; terms on the guarantee page.Read the guarantee terms |
| Contract | How long are you locked in? | Month to month, no long-term contract, no setup fee. |
| Pricing transparency | Do you get a written breakdown before committing? | Quoted per market on a strategy call, with a written breakdown of fees, ad spend and inclusions before you commit. |
| Client proof | Can you watch real clients explain their numbers? | Recorded client interviews on our results page.Watch client interviews |
| Reporting | What do you see and how often? | Weekly written report on cost per lead, appointments, signed listings and ROI, plus a dashboard. |
Who appears in the ads?
Personal-brand creative features the agent. Generic creative can attract a response without building familiarity with the person who will handle the listing.
Our ads feature you. Homeowners see your face and hear your voice, so repeated views build recognition for you in your market. Before hiring, ask whose brand the creative is building.
When does another option fit better?
If you want to grow an organic YouTube channel rather than run ads, choose an approach built around organic content and channel growth.
If you can't take on more listings right now, make room in your business before adding more seller opportunities.
If your market or ad budget can't support paid campaigns, another source of business may fit better.
If you aren't willing to be on camera, our personal-brand approach may not be the right fit. Our YouTube creative is built around homeowners seeing and hearing you.
Compare YouTube ads with Facebook and Instagram ads before choosing your campaign strategy.
What does a YouTube ads agency cost?
Cost depends on your market, ad spend and scope. Our service is quoted per market on a strategy call.
Ad spend is paid to the platform from your own account. You receive a written breakdown of fees, ad spend and inclusions before you commit.
Read how campaigns are quoted for the written breakdown and how we work for ownership details.
How would this work in your market?
Discuss your market, campaign scope and capacity for new listings. Ask the scorecard questions and confirm the terms before launch.
Book a Strategy CallQuestions to ask before you hire
- Whose ad account will the campaign run in, and what do I keep if we stop working together?
- Who appears in the ads, and whose personal brand do they build?
- Who calls the leads, how fast do they respond, and how long does follow-up continue?
- Will you run campaigns for another agent in my market?
- What counts toward the guarantee, and what happens if the agreed number is missed?
- How long is the contract, and what is the cancellation process?
- Will I receive a written breakdown of all costs and inclusions before committing?
What else should you know before choosing?
How do I know if a YouTube ads agency for realtors is any good?
Ask who calls the lead and how fast, whether the leads are exclusive, whose ad account the campaign runs in, and what happens if you don't sign a listing. An agency that only talks about views or cost per lead has skipped the part that gets you listings.
What should a lead generation guarantee cover?
Signed listings, not lead counts. Ours sets a number of signed listings in writing before launch. If we miss it within the 90-day guarantee period, we keep working at no further management fee until you reach it, backed by our 100% money-back guarantee on our fee.
Read the full guarantee termsDo YouTube ads work for listing agents?
They can when your market supports the ad spend and every lead is followed up fast. Watch our clients explain their own numbers at /results; results vary by market, price point and follow-up.
See our resultsHow fast do YouTube ad campaigns start producing appointments?
Most agents see qualified appointments within the first two to three weeks of the campaign going live. The first week is scripting, filming and building the funnel; after that the ad account needs a short learning period before volume stabilises.